Several PR opportunities are available before the Enterprise Connect Amsterdam 2008 and during the event that will help maximize your company’s exposure. All of the following services are included at no charge for Enterprise Connect Amsterdam 2008 exhibitors.

PR Strategy and Counsel

The Enterprise Connect Amsterdam 2008 PR team is available to assist you with any questions or issues you may have regarding your PR outreach strategy before or during the event, including tips on contacting press and analysts, as well as PR advice based on industry events and topics at Enterprise Connect Amsterdam 2008 that will be of interest to your company. Contact Enterprise Connect Amsterdam PR Manager, Natalia Wodecki at .

Access to the Enterprise Connect Amsterdam 2008 Press List

Information on how to download the database of all pre-registered press and analysts who will be attending Enterprise Connect Amsterdam 2008 will be available the week of October 6th in the Enterprise Connect Amsterdam 2008 Exhibitor Resource Center (PR agencies—you can get the login information from your client). This database will be updated and made available on a weekly basis until the event, with the final press and analyst attendee list uploaded the week after the conclusion of Enterprise Connect Amsterdam 2008. This information will give you the opportunity to set up on-site interviews and meetings prior to the event.

Exhibitor PR Service Partner: PR Newswire

PR Newswire is the official news service for Enterprise Connect Amsterdam 2008. PR Newswire provides global electronic distribution, targeting, measurement, translation and broadcast services on behalf of 40,000 corporate, government, association, and other customers worldwide.

PR Newswire is extending several Special Offers to all Enterprise Connect Amsterdam 2008 exhibitors. PR Newswire’s offer includes:

• Complimentary first year PR Newswire membership for all exhibitors wishing to join PR Newswire for the first time.
• Automatic posting of event-related news sent via PR Newswire to all PR Newswire Web properties including PR Newswire for Journalists and the PR Newswire online news center.
• Opportunity to purchase the MediaRoom ShowCase service for the event. MediaRoom ShowCase is an online pressroom—a one stop, efficiently packaged Web site that houses your press kits, event releases and important information, specifically designed for the trade show audience. It is flexible and easy-to-use, making it a must-have for Enterprise Connect Amsterdam 2008.
• Exhibitors purchasing a MediaRoom ShowCase will also receive a one-time 20% discount off of their next event-related news release distributed over PR Newswire's national US1 circuit.

PR Newswire has also created a PR Toolkit that provides press release writing and distribution tips, not to mention additional special offers for new members.

If you would like more information about the many services that PR Newswire provides, please call 1-800-858-7057 or e-mail . and mention Enterprise Connect Amsterdam 2008.

Exhibitor Press Collateral Area

Exhibitors can also leave press kits in the Enterprise Connect Amsterdam 2008 Media Center for press to access beginning the first day of the show, October 14, 2008.

Guide to Engaging the Media

Develop an effective media relations strategy for the event using the Guide to Engaging the Media section of this guide, which provides recommendations for organizing media relations efforts at Enterprise Connect Amsterdam 2008.

Press Coverage from previous Enterprise Connect Amsterdam Events

Read comments from the press to give you a better understanding of the feedback from the past Enterprise Connect Amsterdam events.

Encourage Your Press/Analyst Contacts to Register

If you would like to encourage any of your regular press or analyst contacts to register for Enterprise Connect Amsterdam 2008, you can direct them to our press and analyst registration site here.

Enterprise Connect Amsterdam Public Relations Contact:

Natalia Wodecki
Enterprise Connect Amsterdam PR Manager
Email: